Privacy Policy

1. Introduction & Scope

Welcome to MK Health & Beauty. We respect your privacy and are committed to protecting your personal data. This privacy policy will inform you as to how we look after your personal data when you visit our website (mkhealthbeauty.com), use our mobile application, or interact with our services. It also tells you about your privacy rights and how the law protects you.

This policy applies to all users of our services worldwide, including those who use our application to browse or purchase micronutrient products provided by our strategic partner, FormMed HealthCare GmbH.

2. The Data We Collect About You

Personal data, or personal information, means any information about an individual from which that person can be identified. We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

• Identity Data: includes first name, maiden name, last name, username or similar identifier, marital status, title, and date of birth.
• Contact Data: includes billing address, delivery address, email address, and telephone numbers.
• Financial Data: includes bank account and payment card details.
• Transaction Data: includes details about payments to and from you and other details of products and services you have purchased from us.
• Technical Data: includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website/app.
• Usage Data: includes information about how you use our website, app, products, and services.
• Health Data (Sensitive): As we specialize in health and micronutrients, you may choose to provide information regarding your nutritional needs or health conditions. We process this data only with your explicit consent to provide personalized product recommendations.

3. How Is Your Personal Data Collected?

We use different methods to collect data from and about you including through:

• Direct interactions: You may give us your Identity, Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise.
• Automated technologies: As you interact with our services, we may automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies.
• Third parties: We receive personal data from various third parties such as technical service providers, payment services (e.g. PayPal, Stripe), and analytics providers (e.g. Google Analytics).

4. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• Where we need to perform the contract we are about to enter into or have entered into with you (e.g., delivering your FormMed products).
• Where it is necessary for our legitimate interests and your interests and fundamental rights do not override those interests.
• Where we need to comply with a legal or regulatory obligation.

Generally, we do not rely on consent as a legal basis for processing your personal data other than in relation to sending direct marketing communications to you via email or text message.

5. Disclosures of Your Personal Data

We may share your personal data with the parties set out below for the purposes set out in Section 4 above:

• FormMed HealthCare GmbH: Our primary supplier. They receive your delivery details to fulfill your orders directly from their manufacturing and logistics facilities.
• Service Providers: IT and system administration services, payment gateways, and logistics/delivery companies.
• Professional Advisers: Including lawyers, bankers, auditors and insurers who provide consultancy, banking, legal, insurance and accounting services.
• Third Parties: To whom we may choose to sell, transfer, or merge parts of our business or our assets.

6. Data Security & Storage

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know.

Your personal data is stored on secure servers located within the European Economic Area (EEA), ensuring high standards of data protection. We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

7. Your Legal Rights (GDPR)

Under certain circumstances, you have rights under data protection laws in relation to your personal data:

• Request access to your personal data.
• Request correction of the personal data that we hold about you.
• Request erasure of your personal data (the "right to be forgotten").
• Object to processing of your personal data.
• Request restriction of processing of your personal data.
• Request transfer of your personal data.
• Right to withdraw consent at any time.

If you wish to exercise any of the rights set out above, please contact our Data Protection Officer at info@mk-health-and-beauty.com.

8. Cookies & Tracking Technologies

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website/app may become inaccessible or not function properly. For more information about the cookies we use, please request our Cookie Policy.

9. Contact Details

If you have any questions about this privacy policy or our privacy practices, please contact us in the following ways:

Full name of legal entity: MK Health & Beauty
Email address: info@mk-health-and-beauty.com
Postal address: Otto-Hahn-Straße 28, 85521 Hohenbrunn Muenchen, Germany
Telephone: +49(0) 1704843031